One in five Americans will develop skin cancer in his or her lifetime. As fall fast approaches, Neutrogena and actress Gabrielle Union are urging people to make skin cancer prevention part of their daily, year-round routines in an effort to thwart this epidemic.
There is a lot of progress to be made: a recent national survey commissioned by Neutrogena and executed by Harris Interactive showed that just 13 percent of all women in the U.S. wear sunscreen on a daily basis. Fifty-six percent of women surveyed believe the growing rate in skin cancer is due to lack of education.
Additionally, among those who have ever used sunscreen, 76 percent of White women and 63 percent of Hispanic women use it to protect themselves from skin cancer, compared to just 46 percent of African American women. A common belief is that darker skin tones offer a natural barrier from the sun’s damaging rays. However, these myths can often lead to lax and dangerous sun safety behaviors. Committed to eradicating skin cancer, Neutrogena, the number one dermatologist-recommended sun care brand, is dedicated to help save lives through year-round prevention, education and protection efforts.
Read more: http://www.looktothestars.org/news/8755-gabrielle-union-urges-skin-cancer-prevention?utm_source=dlvr.it&utm_medium=facebook#ixzz23SR870iH